Mod Fever

If I were to ask you what you thought of when I mention the 1960’s, what would you say?  Perhaps Martin Luther King Jr., the first moon landing, and Vietnam? Or would you think more about the pop culture surrounding the time such as the Jacqueline Onassis Kennedy craze, classic cars, and rock n’ roll?

Well, this fall you might be seeing a bit of the swinging sixties in stores with mod dresses making a popular comeback.  Fashion in the sixties was innovative, creative, bold, and brash, but it wasn’t our American celebrities that were setting the trends. No, sixties fashion belonged to, my favorite city, London, England.  Just as politics ushered in an attitude of “anything goes” fashion was breaking all the rules with influences from The Beatles and Mary Quant.  Now, I’m sure most of you know who The Beatles are (and if you don’t, shame on you) but some of you might be oblivious to who Mary Quant is.

Mary Quant is a British designer born in 1934 who, almost solely, was responsible for popularizing the sixties trends, including the miniskirt.  It was her instant success that made other, more cautious, designers re-think their designs and how it would appeal to the now, important youth market who set trends on fire.

Even today, we are seeing designers and businesses such as Derek Lam and Target re-invent their clothing lines or add a new line to their brand name such as Pendleton’s, The Portland Collection, to appeal to a more contemporary market.

Just as the clothing in the sixties was meant to offer a carefree attitude in a time of controversy, I think mod dresses today have the same meaning for 2011.  Mod dresses are easy to wear, comfortable, and can be fashioned several types of ways from pairing them with tights and a blazer to flats and a jean jacket to a turtleneck and boots!  Also, you can find them in tons of different colors and prints. Most popular would be the color blocking pattern of the sixties but also
ones donned with floral sequined patterns. We’re shedding the pastels of spring
and making a bold statement into fall with statement colors like red, black,
and white.

Calvin Klein Fall '11

Victoria Beckham Mod dress

Contemporary mod dress

While the cut has not changed so much, the fabric used for current day shift dresses has.  More and more we are seeing items of clothing, dresses especially, made out of nothing other than…Ponte-knit material! Why, you ask? Because of the comfort and ease of movement this fabric offers.  If I haven’t convinced you yet to step out of your polyester box, run to the store, and purchase a piece of Ponte-something, I’m not sure what else I can do.  Don’t expect this fabric to go away anytime soon.  I feel it is one to stay around for a very long time.

Twiggy in 1966

From Twiggy to Anne Hathaway to Victoria Beckham this dress is a must-have for fall. So, step back into the “modern” ages with a mod shift dress.  Experiment with a new color, pattern, and fabric, and as always, pile on the glam accessories!


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